Job vacancy Sales Representative On-trade/Key Accounts

Corporate Staffing Services
Mayfair Suites, 4th Floor, Westlands, Nairobi
  020 516 0045, 020 4442601
  0798 568638, 0798 568643, 0718 610023, 0722 735216

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Job Type
Job Status
Full Time
25 January, 2022
Job Title

Sales Representative On-trade/Key Accounts Job

Job Presentation

Sales & Marketing Jobs In Kenya.
JOB TITLE: Sales Representative On-trade/Key Accounts,

REPORTS TO: Area Sales Manager / Horeca Supervisor,

DEPARTMENT: Commercial Department,

HOURS OF WORK: 8:30am – 5:30pm with overtime where necessary,

Our client Pernod Ricard is a worldwide co-leader in the wines and spirits industry. Having its HQ for East Africa in Nairobi Kenya, they would like to engage an innovative and effective Sales Representative handling On Trade / Key Accounts, to take ownership for maximizing business volume through successful strategic planning, execution and evaluation of key sales functions to enhance sustainable growth and profitability for the company 


  • Managing daily calls to customers (on trade outlets) to verify and develop product sales.
  • Ensuring new customers are being developed
  • Managing a sales development budget with customers in the area.
  • Managing the successful implementation and execution of the promotions according to the plan
  • Scheduling weekly business review meetings with the distributors to discuss sales targets, marketing ideas and tools, problems etc.
  • Controlling individual Travel and Entertainment budget within the set limits
  • Develop a strategic business plan for the allocated accounts.
  • Maximize sales through promotions, effective use of market intelligence and category management
  • Implement the Pernod Ricard East Africa business plan within the agreed budget parameters
  • Liaising with the Marketing Manager and Sales Manager on a weekly basis
  • Recording daily sales activity on daily dashboard with a weekly summary for the Sales Manager.
  • Preparing ad hoc reports where requested by the Management regarding sales, displays, promotions etc.
  • Collating of documentation required for opening of new accounts (liquor licenses, ID, Documents etc)
  • Liaising with respective Area Managers regularly to identify monthly and quarterly promotional cycles and appraising their success.
  • Identifying key competitor activity and strategy such as new product launches, activations and promotions in the area for sharing with the Sales Manager.
  • Identifying, developing and communicating risk management plans for your area.
  • Develop a collaborative relationship with Trade Marketing and Brands team
  • Resolve Customer queries and problems effectively
  • Ensure enough stock is available to support promotional plans


  • Qualification:  Business Degree.
  • Experience:   3-5 years international consumer goods.
  • Experience in the alcohol industry or in a FMCG environment with exposure at wholesale level
  • IT Skills: Conversant with using Microsoft Excel, PowerPoint, as well as Sales system
  • Valid Kenyan driving license
  • Some knowledge of international spirits and wines is a plus.
  • A passionate, self-confident individual that is professional and result driven.
  • Strong integrity and ability to work within a team
  • Trendy, fashionable and well groomed
  • Able to work independently within set parameters.
  • Good negotiation and customer relationship management skills
  • Good interpersonal skills both with internal and external relationships
  • Great oral and written communication skills
  • Good at planning and organizing to ensure priority task management

How To Apply

Please only send your CV quoting the job title in the email subject Sales Representative – On-trade/Key Accounts to [email protected] before 5th February 2022. Kindly indicate current/last salary on your CV.

N.B: We do not charge any fee for receiving your CV or for interviewing. Only applicants meeting the strict criteria outlined above will be contacted

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Valid Till
25 Feb, 2022

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